Blendle is a young Dutch news aggregator. Their product is all about reading and listening, so sonic branding came as a logical next step. Underscoring the whole Blendle-experience with a careful balance between urgency and accessibility.
Music at the heart of marketing
Fed up with sounding just like anyone else, software company Betabit decided to let go of colourless stock-music. Instead, they chose to build their brand around a dedicated brandscore. Firmly setting them apart from competition.
Sonic branding for innovation
Sharing our love for innovation, we were happy to save CIC Rotterdam from boring stock-music. A sonic palette that captures the playful energy of the space, housed in the iconic Groothandelsgebouw.
A musical identity for a podcast
Client: Een Podcast Over Media
“Not too pretentious” was the only brief we got for branding this podcast. Hosted by two self-conscious Millennial entrepreneurs, what we came back with was this ironic tribute to stock-music.
A new tune for a heritage brand
The perfect gift for your brand? A new sonic identity! For BlueBand, we drafted an instant classic, making you feel nostalgic for the future. Aptly launched during Christmas, this tune was first in a series reconnecting the brand with its heritage.
A brandscore that sticks
How to score a fintech-startup that wants to sound over-the-top, aiming to hit some nerves along the way? With a smiley and a wink! Going in with a talented bunch of rappers, singers and instrumentalists, we delivered a tune so sticky it will haunt your ears for days.